Nielsen scraps Web page view rankings
"NEW YORK - A leading online measurement service will scrap rankings based on the longtime industry yardstick of page views and begin tracking how long visitors spend at the sites.
"The move by Nielsen/NetRatings, expected to be announced Tuesday, comes as online video and new technologies increasingly make page views less meaningful."
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Technorati Tags: Nielsen/NetRatings, online measurement service, new technology, length of visit, page views
"The move by Nielsen/NetRatings, expected to be announced Tuesday, comes as online video and new technologies increasingly make page views less meaningful."
Full Article
Technorati Tags: Nielsen/NetRatings, online measurement service, new technology, length of visit, page views
Labels: length of visit, new technology, Nielsen/NetRatings, online measurement service, page views
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